Simplified Cash Conversion Cycle (CCC)

All business want to increase sales, profit and cash, but sometimes increasing sales doesn't seem to lead to more profit or cash.  This may have something to do with the time it takes convert leads into cash.  This is commonly referred to as the Cash Conversion Cycle (CCC).  It is formally defined as resources into … Continue reading Simplified Cash Conversion Cycle (CCC)

Critical Sales Metrics for Small Business

As a small business owner or a sales manager for a small business you should be able to answer these questions:  How big is our sales pipeline both in terms of opportunities and dollars? Given the size of our pipeline what are the chances we are going to hit our monthly sales target? How long … Continue reading Critical Sales Metrics for Small Business